리드를 찾는 것이 어려운 게 아닙니다 — 적합한 리드를 찾는 것이 어렵습니다. 이 프롬프트들은 타겟 잠재 고객 리스트를 작성하고, 응답을 받는 아웃리치를 쓰며, 시간 낭비 전에 리드를 검증하도록 도와줍니다. ChatGPT, Gemini, Claude에서 테스트되어 잠재 고객 발굴 역량을 강화하는 최적의 모델을 알 수 있습니다.
| 하고 싶은 것 | 최적 용도 |
|---|---|
| Define your ideal customer profile | Claude |
| Research prospects before outreach | ChatGPT |
| Build multi-touch outreach campaigns | ChatGPT |
| Build lead qualification frameworks | Gemini |
| Build a systematic referral program | Claude |
| Generate leads through LinkedIn | Gemini |
프롬프트
Define your ideal customer profile
Help me build an ideal customer profile for [product/service]. What I sell: [describe your offering] Current best customers: [describe 3-5 of your most profitable/happiest customers] Deal size: [average contract value] Sales cycle: [how long deals typically take] Channels that work: [where you currently find customers] Build a comprehensive ICP: 1. Firmographic profile: industry, company size, revenue range, geography 2. Technographic profile: tools they use, tech maturity level 3. Trigger events: what happens in their business that creates buying urgency 4. Buyer personas: 2-3 decision-maker profiles with titles, goals, and frustrations 5. Disqualification criteria: red flags that signal a bad-fit prospect 6. A scoring rubric (1-10) to rank incoming leads against this ICP
최적 용도: CLAUDE
Claude builds the most nuanced ICPs with genuine disqualification criteria. It doesn't just describe your ideal buyer — it helps you say no to bad-fit prospects, saving your sales team hours.
테스트 완료 Feb 15, 2026
프로 팁
Interview your 3 best customers and ask 'what was happening in your business the month before you bought?' Trigger events are the real ICP gold — demographics are just the starting filter.
Research prospects before outreach
I'm about to reach out to [prospect name/company]. Help me prepare. Their company: [name, industry, size if known] Their role: [job title] What I sell: [your product/service] What I know so far: [any existing information] My goal: [book a meeting / get a referral / start a conversation] Research and prepare: 1. Key business challenges this type of company likely faces right now 2. Industry trends affecting their decision-making 3. 5 personalization angles I can use in my outreach 4. Potential internal priorities based on their role 5. Questions to ask that show I've done my homework 6. A pre-call one-pager I can review 5 minutes before reaching out
최적 용도: CHATGPT
ChatGPT has the broadest knowledge of company types, industry trends, and role-specific priorities. Its research briefs are practical and give you enough context to sound informed without being creepy.
테스트 완료 Feb 15, 2026
프로 팁
Check the prospect's LinkedIn activity before your call. If they posted about a challenge your product solves, reference it naturally. AI gives you the framework, but real-time personalization closes the gap.
Build multi-touch outreach campaigns
Build a multi-touch outreach sequence for [target persona]. Product/service: [what you're offering] Channel mix: [email, LinkedIn, phone, video — what you'll use] Sequence length: [number of touches over how many days] Value proposition: [main benefit] Social proof: [case studies, numbers, logos] Create the full sequence: 1. Touch 1: First email with subject line and body (under 100 words) 2. Touch 2: LinkedIn connection request with personalized note 3. Touch 3: Follow-up email with new value angle 4. Touch 4: Video message script (under 60 seconds) 5. Touch 5: Breakup email that creates closure urgency 6. Timing recommendations: days between each touch and best send times
최적 용도: CHATGPT
ChatGPT builds the most diverse multi-channel sequences with natural tone shifts between email, LinkedIn, and phone. Its breakup emails are particularly effective at generating last-chance responses.
테스트 완료 Feb 15, 2026
프로 팁
The most effective outreach sequences alternate between channels. Email-email-email gets ignored. Email-LinkedIn-email-phone-video feels like a real human trying to connect, not a machine dripping messages.
Build lead qualification frameworks
Help me build a lead qualification process for [business type]. What I sell: [product/service and price range] Sales team size: [number of reps] Current lead volume: [leads per month] Biggest time waste: [types of leads that never close] Current qualification method: [what you do now, or nothing] Design a qualification system: 1. A BANT+ framework customized to my business (Budget, Authority, Need, Timeline + 2 custom criteria) 2. 10 discovery questions ranked by importance 3. A lead scoring matrix: what adds points, what subtracts them 4. A 'fast no' checklist: disqualify in under 2 minutes 5. Handoff criteria: when a lead moves from SDR to AE 6. A qualification call script that feels like a conversation, not an interrogation
최적 용도: GEMINI
Gemini produces the most structured qualification frameworks with clear scoring matrices. Its discovery questions are well-sequenced to build rapport while extracting critical information.
테스트 완료 Feb 15, 2026
프로 팁
Your best qualification question is 'what happens if you don't solve this?' If the answer is 'nothing much changes,' the lead isn't urgent enough to close. AI can't judge urgency from data alone — you need to hear their tone.
Build a systematic referral program
Help me build a referral system for [business]. Current customer base: [approximate number] Average deal value: [price] Current referral rate: [percentage of new business from referrals] Incentive budget: [what you can offer] Best customers: [describe your happiest customers] Design a referral engine: 1. The right moment to ask for referrals (and the wrong moments) 2. Three referral ask scripts (casual, formal, email) 3. An incentive structure that motivates without cheapening the relationship 4. A referral tracking system I can build in a spreadsheet 5. A 'warm introduction' email template the customer can forward 6. A quarterly referral campaign that reminds without nagging
최적 용도: CLAUDE
Claude designs referral programs that respect the customer relationship. It avoids the transactional 'give us a name, get a gift card' approach and builds systems that make referring feel natural and valued.
테스트 완료 Feb 15, 2026
프로 팁
Ask for referrals immediately after a customer success moment — right after onboarding completes, right after a big win, right after they renew. Timing the ask to peak satisfaction doubles your referral rate.
Generate leads through LinkedIn
Help me use LinkedIn to generate leads for [product/service]. Target audience: [job titles and industries] My LinkedIn presence: [follower count, posting frequency, profile strength] Goal: [meetings booked per month] Time available: [hours per week for LinkedIn] Content I can share: [blog posts, case studies, insights] Build a LinkedIn lead gen strategy: 1. Profile optimization checklist (headline, about section, featured) 2. A daily LinkedIn routine (15 minutes) that generates inbound interest 3. Content strategy: 3 post types that attract decision-makers 4. Comment strategy: how to engage on prospects' posts without being salesy 5. Connection request templates for warm and cold outreach (5 each) 6. A conversion path: from connection to conversation to meeting
최적 용도: GEMINI
Gemini creates the most systematic LinkedIn strategies with practical daily routines. Its profile optimization recommendations are specific and actionable rather than generic advice.
테스트 완료 Feb 15, 2026
프로 팁
Engage with a prospect's content for 2 weeks before sending a connection request. Like and leave thoughtful comments on their posts. When you finally reach out, you're a familiar name — not a cold stranger.
실제 테스트 결과를 기반으로 합니다 — 추측이 아닙니다. 테스트 방법론 보기
Gemini
Best for qualification frameworks and LinkedIn strategies. Produces structured, implementable systems with clear scoring criteria. Less effective at writing personalized outreach copy.
결과 출처: Gemini 2.0 Flash · 테스트 완료 Feb 15, 2026ChatGPT
Best for outreach sequences and prospect research. Generates the most natural multi-channel messaging with broad industry knowledge. Can produce generic outreach if not given enough personalization context.
결과 출처: GPT-4o · 테스트 완료 Feb 15, 2026Claude
Best for ICP development and referral programs. Builds nuanced buyer profiles and relationship-based lead gen strategies. Sometimes overcomplicates qualification criteria — push for simplicity.
결과 출처: Claude 3.5 Sonnet · 테스트 완료 Feb 15, 2026Grok
Excels at creative, unconventional outreach angles that break through inbox noise and pattern interrupts. Writes outbound messages with personality that feel refreshingly human. Less systematic at building scalable lead gen infrastructure and scoring frameworks.
결과 출처: Grok 2 · 테스트 완료 Feb 15, 2026Qualify out faster than you qualify in. The fastest path to more revenue isn't more leads — it's spending zero time on bad ones. Build your disqualification criteria first and share them with marketing so bad leads never reach your pipeline.
Outbound works best when inbound is also running. Cold outreach converts 3x better when the prospect has already seen your brand through content or ads. Run a small awareness campaign alongside outbound so your name isn't completely unfamiliar.
Track 'speed to lead' as your #1 metric. Responding to an inbound lead within 5 minutes is 10x more effective than responding within an hour. AI can write perfect outreach, but if you're slow to follow up, none of it matters.