AI Prompts for Social Media Strategy

Posting without a strategy is just shouting into the void. These prompts help you build a social media plan that grows followers, drives engagement, and actually converts — without spending your entire day on content. Tested across ChatGPT, Gemini, and Claude so you know which model builds the best social strategies.

Results last tested Feb 15, 2026 · Models: GPT-4o, Gemini 2.0, Claude 3.5 Sonnet, Grok 2
What you're trying to do Prompt הכי טוב ל
Choose and prioritize social platforms Platform Strategy Builder Claude
Increase comments, shares, and saves Engagement Playbook ChatGPT
Define your social media content pillars Content Pillar Designer Gemini
Analyze why viral posts work Viral Post Reverse Engineer Claude
Build an engaged online community Community Builder Gemini
Plan and execute influencer partnerships Influencer Collaboration Planner ChatGPT

Platform Strategy Builder

Choose and prioritize social platforms

Help me decide where to focus my social media efforts.

Business type: [what you do]
Target customer: [demographics, interests, where they hang out online]
Goal: [brand awareness / lead gen / community / sales / thought leadership]
Team size for social: [who's creating and posting]
Weekly hours available: [time budget]
Current presence: [list platforms and follower counts]

Provide:
1. Platform ranking: which 2-3 platforms deserve my focus and why
2. Platforms to ignore or deprioritize (with reasoning)
3. Content format that performs best on each recommended platform
4. Posting frequency per platform that's sustainable for my team size
5. A 90-day growth target for each platform (realistic, not aspirational)
6. One platform most competitors are ignoring that's worth testing

הכי טוב ל: CLAUDE

Claude gives the most honest platform recommendations — it will tell you to quit platforms that aren't working instead of trying to make everything work. Its team capacity analysis is the most realistic.

Tested Feb 15, 2026

טיפים מקצועיים

Include your team's content creation skills (video, writing, design). AI will recommend TikTok for every brand, but if nobody on your team can edit video, that recommendation is useless.

Engagement Playbook

Increase comments, shares, and saves

My engagement rate on [platform] is [current rate] and I want to improve it.

Follower count: [number]
Content types I post: [photos, videos, carousels, text posts, etc.]
Posting frequency: [how often]
Best performing post ever: [describe it and why you think it worked]
Worst performing post: [describe what flopped]

Build an engagement playbook:
1. 5 post formats proven to drive comments (with templates)
2. 5 post formats proven to drive shares/reposts (with templates)
3. 5 post formats proven to drive saves/bookmarks (with templates)
4. A comment response strategy (when to reply, how fast, what tone)
5. Community engagement routine: 20 minutes/day that compounds growth
6. 3 engagement traps to avoid (things that look like engagement but don't build audience)

הכי טוב ל: CHATGPT

ChatGPT generates the most platform-native engagement templates. Its post formats match current algorithm preferences and include specific structural elements that trigger engagement.

Tested Feb 15, 2026

טיפים מקצועיים

Engagement rate matters more than follower count. A 5% engagement rate on 1,000 followers generates more business than a 0.5% rate on 100,000. Tell AI to optimize for rate, not reach.

Content Pillar Designer

Define your social media content pillars

Define content pillars for [brand/business] on social media.

What we sell: [products/services]
Brand values: [3-5 core values]
Target audience pain points: [what keeps them up at night]
Competitor accounts I admire: [2-3 accounts doing it well]
Content I'm tired of creating: [what feels stale]

Design 4-5 content pillars:
1. Pillar name and one-sentence description
2. Why this pillar resonates with my target audience
3. 5 specific post ideas for each pillar
4. The content ratio: what percentage of posts should come from each pillar
5. How each pillar maps to a business goal (awareness, trust, conversion)
6. A pillar rotation schedule for the week so content feels varied

הכי טוב ל: GEMINI

Gemini designs the most balanced content pillar systems with clear business purpose behind each one. Its pillar frameworks prevent the common trap of creating content that's engaging but doesn't drive business results.

Tested Feb 15, 2026

טיפים מקצועיים

Include one 'personal' pillar even for B2B brands. Posts showing the humans behind the business consistently outperform polished brand content. AI will default to all-business pillars unless you ask for personality.

Viral Post Reverse Engineer

Analyze why viral posts work

Analyze this viral social media post and help me create something similar:

[Paste the viral post text/description]

Platform: [where it went viral]
Approximate engagement: [likes, shares, comments if known]
My niche: [my industry/topic area]
My audience: [who follows me]

Break down:
1. Why this post went viral: the psychological trigger behind the engagement
2. The structural formula: hook, body, CTA pattern it follows
3. 3 ways to adapt this formula to my niche (with full post drafts)
4. What NOT to copy (the parts that only work for that specific creator)
5. Timing and context factors that contributed to virality
6. A 'virality checklist' of elements to include before posting

הכי טוב ל: CLAUDE

Claude provides the deepest analysis of psychological triggers behind viral content. It identifies the non-obvious structural elements and is honest about which parts are replicable vs. which were just luck.

Tested Feb 15, 2026

טיפים מקצועיים

Collect 10 viral posts in your niche before running this prompt. Single-post analysis gives you one tactic; pattern analysis across 10 posts gives you a repeatable framework.

Community Builder

Build an engaged online community

Help me build an engaged community around [brand/topic/cause].

Platform: [Facebook Group/Discord/Slack/Reddit/LinkedIn Group]
Current community size: [members]
Target member: [who you want to attract]
Community purpose: [support/networking/learning/exclusive access]
Time I can dedicate: [hours per week]

Build a community growth plan:
1. Community rules and guidelines (that actually get followed)
2. 5 recurring content formats (weekly threads, AMAs, challenges, etc.)
3. Member onboarding sequence: first 7 days experience
4. Engagement triggers: how to get lurkers to participate
5. Moderation framework: what to allow, what to remove, and escalation process
6. Growth strategy: how to add 100 quality members per month without paid ads

הכי טוב ל: GEMINI

Gemini creates the most structured community management frameworks with practical recurring content schedules. Its moderation guidelines are clear enough to hand to volunteer moderators.

Tested Feb 15, 2026

טיפים מקצועיים

The first 100 members define your community culture. Be extremely selective early — invite people individually rather than blasting a sign-up link. AI will suggest growth tactics immediately, but community quality matters more than speed.

Influencer Collaboration Planner

Plan and execute influencer partnerships

I want to work with influencers to promote [product/service/brand].

Budget: [total budget for influencer marketing]
Goal: [awareness/sales/content creation/credibility]
Target audience: [who you want to reach]
Product/service price point: [cost]
Previous influencer experience: [what you've tried before]

Create an influencer strategy:
1. Ideal influencer profile: follower range, engagement rate, content style, niche
2. 5 search strategies to find the right influencers (beyond just searching hashtags)
3. Outreach template that gets responses (not the generic 'collab?' DM)
4. Compensation framework: when to pay cash vs. product vs. affiliate
5. Campaign brief template to send selected influencers
6. ROI measurement framework: how to track if the partnership actually worked

הכי טוב ל: CHATGPT

ChatGPT writes the most effective influencer outreach templates and compensation frameworks. It understands current influencer marketing pricing norms and suggests realistic budget allocations.

Tested Feb 15, 2026

טיפים מקצועיים

Micro-influencers (1K-50K followers) consistently deliver 3-5x better ROI than macro-influencers. Tell AI your budget and ask it to calculate whether 1 large influencer or 10 small ones generates more conversions.

השוואת מודלים

Based on actual testing — not assumptions. See our methodology

G

Gemini

Best for content pillar design and community management frameworks. Creates structured, implementable systems. Less effective at writing the actual social copy — better for planning than execution.

Results from Gemini 2.0 Flash · Tested Feb 15, 2026
C

ChatGPT

Best for engagement playbooks and influencer outreach. Writes the most platform-native social copy and understands current algorithm preferences. Can suggest trendy tactics with short shelf lives.

Results from GPT-4o · Tested Feb 15, 2026
C

Claude

Best for platform strategy and viral content analysis. Gives the most honest assessment of what's working vs. what to quit. Can be too analytical for brands that need to just start posting.

Results from Claude 3.5 Sonnet · Tested Feb 15, 2026
G

Grok

Strongest at creating viral-ready content with a naturally engaging, platform-native voice. Understands internet culture and meme dynamics better than other models. Less focused on brand safety guardrails and long-term reputation management strategies.

Results from Grok 2 · Tested Feb 15, 2026

נסו ב-NailedIt

Paste any prompt above into NailedIt and compare models side-by-side.

טיפים מקצועיים

1

Be consistent, not constant. Posting 3 times a week for 12 months beats posting daily for 6 weeks then burning out. Ask AI for a sustainable posting schedule based on your actual available time, not the 'ideal' frequency.

2

Engagement is a two-way street. Spend as much time engaging with others' content as creating your own. Commenting thoughtfully on 10 posts in your niche does more for growth than publishing one more post of your own.

3

Stop creating content nobody asked for. Check your DMs, comments, and customer support tickets for questions people actually ask. Those questions are your content calendar. AI can generate infinite ideas — but audience questions generate the best ones.